
Brand in Focus: Public Snowboards
PUBLIC SNOWBOARDS ARE NOW SOLD AT BALLISTYX!!
Public Snowboards was founded by Joe Sexton, a pro rider celebrated for his style and creativity. So, who exactly is Joe Sexton?
Hailing from the Midwest, Joe Sexton cut his teeth at Hyland Hills Ski Area in Bloomington, Minnesota, mastering urban-focused terrain and developing a reputation for technical, stylish riding. Over the years, he’s delivered some of the most memorable street segments in snowboarding history, cementing himself as one of the sport’s most influential riders.
For those who’ve been riding a while, Joe’s time with Stepchild Snowboards will ring a bell. Stepchild was a brand that thrived on pushing boundaries and embracing the raw, unfiltered side of snowboarding. This spirit of innovation and defiance clearly influenced Joe’s vision for Public Snowboards.
Founded in 2015, Public isn’t just another snowboard company—it’s a celebration of snowboarding culture and community. With a focus on individuality and creativity, Public designs boards that excel in the park and inspire progression wherever you ride. Their mission is simple: inspire people to get out there and ride.
This commitment to individuality and creativity resonates deeply with riders who value the roots of the sport, shaping Public’s ethos as a brand dedicated to pushing snowboarding forward while honoring its culture and community. They collaborate with core shops, support local snowboarding communities, and support a rad team of riders including Australian Andy James! (@and_jam @bloodysneakers @jibgurl4evr @ryandcollins to name just a few). This dedication means that their gear truly reflects the heart and soul of snowboarding.
Here at Ballistyx, we’re stoked to carry Public Snowboards because they embody what we love about snowboarding: authentic, creative, and fun. Whether you’re hitting park laps, jibbing rails, or chasing side hits, Public boards are built to elevate your ride and bring out your best.
So, if you’re looking for a board with style, quality, and a core snowboarding mindset, check out Public Snowboards—now available at Ballistyx!